June 2, 2011
Window World and Cie Games Partner to Offer Limited Edition ‘Stinger’ Show Car in ‘Car Town’
N.WILKESBORO, N.C. – Window World Cares, the charitable foundation of the nation’s largest replacement window company, Window World, Inc., is partnering with Cie Games, a leading developer of high-quality online social games, to feature the 2011 ‘Stinger’ concept car to fans of its ‘Car Town’ game on Facebook. The Stinger pays tribute to the Indy 500’s very first winner, Ray Harroun, and his 1911 Marmon Wasp.
The Stinger is an IndyCar show car developed by veteran driver John Andretti, Andretti Autosport, Richard Petty Motorsports and Window World to honor the 100th anniversary of the Indy 500. From May 27-June 10, Car Town will feature the Stinger as a special limited-edition show car available for in-game purchase at www.Facebook.com/CarTown, with all proceeds designated to support Window World Cares. The foundation supports such causes as St. Jude Children’s Research Hospital® and the Veterans Airlift Command.
Facebook members who play Car Town can collect and customize virtual cars, build their dream garage and help friends do the same, race each other and perform other tasks to earn in-game currency and points. Players who purchase the Stinger will earn experience points, which help them progress through the game.
“The Stinger’s addition to the Indianapolis Motor Speedway in Car Town provides an interactive way for race fans to experience this unique tribute car while helping to support the mission of the Window World Cares foundation,” said Tammy Whitworth, chairman and CEO of Window World, Inc., and co-founder of Window World Cares.
According to Justin Choi, president and CEO, Cie Games, “Offering the Stinger is yet another way to enhance the Car Town experience for our players while commemorating the historic 100th anniversary of the Indy 500 and providing players with an entertaining way to contribute to Window World Cares.”
For more information about Window World Cares and Cie Games, please visit www.WindowWorldCares.com and www.ciegames.com.
About Window World Cares:
Window World Cares is the charitable foundation of the nation’s largest replacement window company, Window World, Inc. Funds raised through Window World Cares are used for donations, community outreach programs, and other benevolent events. In addition to the St. Jude Children’s Research Hospital, Window World Cares also helps sponsor the Veterans Airlift Command, which provides free transportation to injured soldiers, veterans and their immediate families. Since its creation in 2008, Window World Cares is responsible for raising more than $1,600,000 for St. Jude Children’s Research Hospital – enough to operate the hospital for one day. Window World Cares is headed by Tammy Whitworth, wife of the late Todd Whitworth, former CEO of Window World. In 2010, Window World Cares was named New Corporate Partner of the Year by St. Jude Children's Research Hospital. To learn more about Window World Cares and its charitable partners or to donate, visit www.WindowWorldCares.com.
About Window World
Window World Inc., headquartered in North Wilkesboro, N.C., is America's largest replacement window company with offices in more than 200 cities nationwide. Founded in 1995, the company consistently delivers value to homeowners by combining quality windows, siding and doors with excellent service at low prices. Window World sells and installs more than one million high-quality residential replacement windows annually. Additionally, through its charitable foundation Window World Cares, the Window World family provides funding for commendable community causes. Visit www.windowworld.com and www.facebook.com/windowworld.
About Cie Games
Cie Games (www.ciegames.com) creates online social games that deliver deeper engagement and a richer experience to game players while serving as a powerful media platform for advertisers. Its popular game Car Town (www.cartown.com) has 9 million active users and is one of the largest games available on Facebook. Cie Games builds interactive media properties that combine gaming, social networking, online advertising, product placement and brand interaction. Cie Games is located in Long Beach, Calif., but operates at the intersection of Silicon Valley, Hollywood and Madison Avenue.